Privacy Policy

Updated 12/22/2022

This privacy statement describes how Priority Lab Testing (collectively, “We,” “Us,” “Our”) collects and uses the personal information you provide on our Website: https://www.prioritylabtesting.com/ (“Site).

Collection and Use of Personal Information

We may collect certain identifying information from or about you in connection with your use of or submissions to the Site, including, but not limited to, your name, address, date of birth, email addresses, health information, health plan (“Plan”) information and credit card number (together, “Collected Information”). Any health information about you will be collected in the course of providing services to you via the Site and telephone consultations. In addition, we may retain the content of, and metadata regarding, any correspondence you may have with us or our representatives, regardless of the mode of communication by which such correspondence was made. This information helps us to improve the Site and the online content, materials, and services that we make available on the Site, and to more effectively and efficiently respond to both current and future inquiries.

As with many other websites, the web servers used to operate the Site may collect certain data pertaining to you and the equipment and communications method that you use to access the Internet and our Site and store it in log files. For security reasons and to confirm the integrity of the Site, we may combine components of these data with Collected Information, which may identify you. Such identifying information will be used solely for our business purposes. In addition, the information we collect may reveal such things as the Internet protocol (“IP”) address assigned to your computer, specific pages that you accessed on the Site or prior to visiting the Site, and the length of time you spent at the Site. We may use this information to help administer the Site and the servers that provide the Site, generate statistical information, monitor and analyze Site traffic and usage patterns, and improve the Site’s content and content delivery, including any online content, materials, and services that we describe or make available on the Site. Absolutely no advertising or third party content is hosted on our website.

Cookies and Other Tracking Technologies

Technologies such as: cookies, beacons, tags and scripts are used by Priority Lab Testing. These technologies are used in analyzing trends, administering the site, tracking users’ movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

Our Web site offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at [email protected]. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Additionally, our Site uses applications such as Google Maps to further assist our patients. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the company providing it.

We use third party analytics services to gather information about how you and others use our Web site. For example, we will know how many users access a specific page and which links they clicked on. We use this aggregated information to understand and optimize how our site is used. We do not use this service to collect any personal information entered into this website, nor do we track your browsing habits across domains that do not belong to us.

How will we use the information you provide us?

We may use the information that we collect from or about you to analyze and improve the content, materials and services that we make available on the Site, to notify you of changes made to the Site, to evaluate user needs and customize the Site content delivered to you according to those needs, and for other legitimate and lawful business purposes. If you contact us for support or assistance, we may use information about you or your system that you provide or that we collect for purposes such as verifying whether your system meets the minimum requirements needed to use the Site and our various services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We may store Collected Information in the United States, or we may transfer it to other countries.

With whom do we share the information we collect?

We will share your personal information with third parties only in the ways that are described in this privacy policy or the Notice of Privacy Practices. We do not sell your personal information to third parties.

We may share Collected Information with the laboratory performing your test, PWNHealth and its affiliated professional entities, physicians and staff to provide its service to you. If all or part of Priority Lab Testing is sold, merged, or otherwise transferred to another entity, we may transfer Collected Information to such entity as part of that transaction. You will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

We may disclose Collected Information to the proper authorities if we become subject to a subpoena or court order or if we are otherwise legally required to disclose such information. We may also use and disclose information about you to establish or exercise our legal rights, to assert and defend against legal claims, or if we believe such disclosure is necessary to investigate, prevent, or take other action regarding actual or suspected illegal or fraudulent activities or potential threats to the physical safety or well-being of any person.

We are partnered with Trustpilot to encourage our patients to review our testing service. Absolutely no medically related information is disclosed in our automated review system, including the tests authorized, the status and results of the lab order, or any treatment consults with PWNHealth’s physicians.

What choices do you have?

When corresponding with Priority Lab Testing or our representatives, or when making a request for information or otherwise interacting with us or others through the Site, you choose what information to supply, what questions or comments to submit, whether you wish to receive further information, and by what method of communication such information should be delivered. Please take care to share only such information as is needed or that you believe is appropriate. You are under no obligation to provide us with personally identifiable information, but without it we may not be able to provide you the products or services you request.

How do we protect information collected about you?

Priority Lab Testing maintains certain commercially reasonable security measures to protect Collected Information, both during transmission and once we receive it. When you enter sensitive information (such as credit card number) on our site, we encrypt the transmission of that information using secure socket layer technology (SSL). However, the storage and communication of Collected Information can never be completely secure. Hence we do not guarantee that information that you transmit or otherwise supply to us, or any communications conducted on or through the Site, is or will be totally secure. If you become aware of any breach of Site security, please notify us immediately.

From time to time, we may change our privacy practices and this Privacy Policy, because of changes in relevant and applicable legal or regulatory requirements, our business practices, or in our attempts to better serve your needs and those of our other customers.

Notice of Privacy Practices Regarding Health Information

This notice describes how medical information about you may be used and disclosed by Priority Lab Testing and its partner PWNHealth, and how you can get access to this information. Please review it carefully.

How we May Use and Disclose your Health Information.

We may use your health information and disclose it to appropriate persons, authorities and agencies, as allowed by federal and state law. Please be aware that state and federal law may have more requirements on how we use and disclose your health information. If there are specific, more restrictive requirements, even for some of the purposes listed above, we may not disclose your health information without your written permission as required by such laws. We may also be required by law to obtain your written permission to use and disclose your information related to treatment for a mental illness, developmental disability, or alcohol or drug abuse. We may do this without your written permission for the following limited purposes:

  • Treatment.
  • Payment.
  • Required by Law.
  • Public Health.
  • Reporting Victims of Abuse or Neglect.
  • Health Care Oversight.
  • Legal Proceedings & Law Enforcement.
  • Death.
  • Serious Threats to Health or Safety.

We may also disclose any information that you provide to use or that is provided on your behalf, including, without limitation, your laboratory test results and the fact that you participated in an education session. You have the right to request a restriction or limitation on the disclosure of such information as set forth below.

Your Health Information Rights. You have the right to:

  • Read and copy your health information.
  • Request to correct your health information.
  • Request to restrict certain uses and disclosures of your information. You have the right to request in writing that we restrict how your health information is used or disclosed. For most requests, under the law, we are not required to agree to your request. In some cases, we may not be able to agree to your request because we do not have a way to tell everyone who would need to know about the restriction. There are other instances in which we are not required to agree with your request. We will inform you when we cannot find a way to carry out your request.
  • Receive a record of how we disclosed your information.
  • Receive notification of a breach and obtain a paper copy of this notice

California Privacy Rights Act (CPRA)

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits Our users who are California residents to request and obtain from Us, once a year and free of charge, information about categories of personal information (if any) We disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which We shared personal information in the immediate preceding calendar year. If you are a California resident and would like to make such a request, please submit in writing to Us using the contact information provided below.

CCPA Privacy Notice

The California Code of Regulations defines a “resident” as:

Every individual who is in the State of California for other than temporary purpose

Every individual who is domiciled in the State of California who is outside the State of California for a temporary purpose

All other individuals are defined as “non-residents”

If this definition of “resident” applies to you, We must adhere to certain rights and obligations regarding your personal information.

What categories of personal information do We collect?

We have collected the following categories of personal information in the past twelve (12) months:

  • Identifiers – Contact details, such as real name, alias, postal address, telephone or mobile contact number, unique personal identifier, online identifier, Internet Protocol address, email address, and account name.
  • Personal information categories listed in the California Customer Records statue – Name, contact information, gender, and date of birth.

We may also collect other personal information outside of these categories through instances where you interact with Us in person, online or by phone or mail in the context of:

  • Receiving help through Our customer support channels
  • Facilitation in the delivery of Our Services and respond to your inquiries.

How do We use and share your information?

More information about Our data collection and sharing practices can be found in this privacy notice.

You may contact Us or by referring to the contact details at the bottom of this privacy notice.

If you are using an authorized agent to exercise your right to opt out We may deny a request if the authorized agent does not submit proof that they have been validly authorized to act on your behalf.

Will your information be shared with anyone else?

We may disclose your personal information with Our service providers pursuant to a written contract between Us and each service provider. Each service provider is a for-profit entity that processes the information on Our behalf.

We may use your personal information for Our own business purposes, such as for undertaking internal research for technological development and demonstration. This is not considered to be “selling” of your personal information.

We have not disclosed or sold any personal information not third parties for a business or commercial purpose. We will not sell personal information in the future belonging to Site visitors, users, and other consumers.

Your rights with respect to your personal data

Right to request deletion of the data

You can ask for the deletion of your personal information. If you ask Us to delete your personal information, We will respect your request and delete your personal information, subject to certain expectations provided by law, such as (but not limited to) the exercise by another consumer of his or her right to free speech, Our compliance requirements resulting from a legal obligation, or any processing that may be required to protect against illegal activities.

Right to be informed

Depending on the circumstances, you have a right to know:

  • Whether We collect and use your personal information
  • The categories of personal information that We collect
  • Whether We well your personal information to third parties
  • The categories of personal information that We sold or disclosed for a business purpose
  • The categories of third parties to whom the personal information was sold or disclosed for a business purpose
  • The business or commercial purpose for collecting or selling personal information

In accordance with applicable law, We are not obligated to provide or delete consumer information that is de-identified in response to a consumer request or to re-identify individual data to verify a consumer request.

Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights

We will not discriminate against you if you exercise your privacy rights.

Verification process

Upon receiving your request, We will need to verify your identity to determine you are the same person about whom We have the information in Our system. These verification efforts require Us to ask you to provide information that We can match it with information you have previously provided Us. For instance, depending on the type o request you submit, We may ask you to provide certain information so that We can match the information you provide with the information We already have on file, or We may contact you through a secure communication method (e.g., phone or email) that you have previously provided to use. We may also use other verification methods as the circumstances dictate.

We will only use personal information provided in your request to verify your identity or authority to make the request. To the extent possible, We will avoid requesting additional information from you for the purposes of verification. However, if We cannot verify your identity from the information already maintained by Us, We may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes. We will delete such additional provided information as soon as We finish verifying you.

Other privacy rights

  • You may object to the processing of your personal information
  • You may request correction of your personal data if it is incorrect or no longer relevant, or to restrict the processing of the information.
  • You can designate an authorized agent to make a request under the CCPA on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with the CCPA.
  • You may request to opt out from future selling of your personal information to third parties

To exercise these rights, you can contact Us or by referring to the contact details at the bottom of this document. If you have a complaint about how We handle your date, We would like to hear from you.

Personal Information of Minors

Our Site is intended for individuals who are 18 years of age or older. We do not knowingly gather personal information from minors under the age of 18. If a minor under the age of 18 submits personal information to us and we learn that it relates to a minor under the age of 18, we will attempt to delete that information as soon as possible. If you believe we that we are in possession of personal information from a minor under the age of 18, please contact us immediately.

Contact Information

You can contact us about this privacy statement by writing or email at the address below:

Priority Lab Testing
3001 Locust St, Floor 2
St. Louis, MO 63103
Email: [email protected]
Phone: 1-888-211-2365

PWNHealth
123 W 18th St
New York, NY 10011
Email: [email protected]